Your WHY – Are aesthetics a good enough reason?

Your WHY – Are aesthetics a good enough reason?


Why do you want to lose weight? Do you know? Understanding and exploring your true reason for losing weight is one of the most critical steps to success.

Often people say they want to look better, fit into their jeans, or feel better, however in my experience, I don’t think this is a strong enough reason for many people to actually do what it takes to get slim.

These are wishy-washy, general answers and don’t really get to the heart of the matter. When you uncover the reasons that make you get emotional, and that lead you to that “whatever it takes” feeling, that’s when you know you’ve got the reason that will see you achieve results. This kind of reason, leads to a resolve and commitment that will help you to overcome the tough days and keep going.

Would you risk your life to achieve it?

I recently read a great analogy from Michelle Berger the Buffmother. Her book was excellent and very inspiring, I highly recommend it. She talks a lot about your legacy and having a reason why that is bigger than yourself.  Would you risk your life to achieve your goal?

Imagine you are standing on one side of a river, there is slippery looking fallen tree that goes to the other side. The water is lapping at the log. You can see the river has a fast current and you can see crocodiles and pirahnas in the water, one the other side of the river you see a pride of lions in the distance and coming closer.

If you were to instantly achieve your ideal body weight and shape, and look better than you ever have before, would you cross to the other side of the river and back again?

Would you do it? Or would you hesitate?

Now, imagine that your newborn baby is on the other side of the river, dangerously close to the edge, and you see a crocodile coming closer, would you run across that log to save your baby from being tugged apart by a lion and crocodile?

It’s not even a competition. You’d be across that log faster than you could blink.

The power of a reason bigger than yourself.

This is the power of a reason that is about more than just you. When you have a reason that inspires you to act even in spite of danger or pain, then you have a reason that will get you results.

‘Looking good’ and ‘feeling better about yourself’ are for most people just not a strong enough reason to get you to act in spite of pain. Often losing weight and getting healthy is actually just a milestone or a step, that leads you to be able to achieve a larger or more meaningful goal.


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How to find your BIG reason why?

  • What do you really want?
  • Why do you want this?
  • Why do you really want this?
  • And why do you want that?
  • And why do you want that?
  • And why do you want that?
  • What do you want so badly that you would do anything to get it?
  • What do you dream about that you would you be bitterly disappointed, if you got to the end of your life and and hadn’t achieved or attempted?
  • What do you secretly dream about having in your life?
  • What legacy would you like to leave in the world?
  • What would achieving your ideal weight and health open up for you?
  • What possibilities sing to you over the hill of having achieved this?
  • What makes you burn with passion and conviction when you think about it?

My reason that got me results.

For me, I didn’t find my big reason why, the reason that compelled me to act and achieve my results until I fell in love, and my boyfriend went away on holidays. I loved him desperately and when I thought about being with him suddenly a whole new world of possibilities opened up for me. Being loved, having a family with an emotionally stable man with an amazing extended family, children, wonderful and successful friends, living a wonderful happy life all seemed like it was possible. And even though we got together while I was bigger, and I knew I was loved for who I was. I also knew that being overweight was not a part of that life that I wanted. It just didn’t fit. I was terribly afraid of losing the chance at that happiness. So my big reason why was to become the goddess that would have a successful, happy, loved, emotionally stable life.

Sometimes it’s hard to put your reason into words, but when I think about how much that dream meant to me at the time, when I was emotionally scarred and barely coping, is more than I can even express. I was willing to do whatever it takes.

If you want help to get clear on your goal, discover your big why and remove the emotional obstacles. The Kickstart Motivation Program will help you.

Dig deep inside yourself and find your reason, your legacy, your reason and you will find the fuel to create it, just as I have done.

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